Pepsi wanted to connect with their consumers in new ways. We created an app to bring consumers closer to Pepsi. Consumers were able to record and upload their sound files to the app, and the app remixed them into exclusive Pepsi tracks.
When Fossil introduced its #FossilFirst campaign, we saw an opportunity beyond awareness. We created the chance for people to win a Fossil watch every hour for 24 hours, as well as winning additional watches every day for the nine days following. With a YouTube takeover kicking off the campaign, we then honed our targeting with display and social media.
For Practo, we created a platform that better connects patients with doctors and dramatically improves the patient experience.
Infosys wanted to take their brand promise of ‘Be More’ to a larger B2C audience in the US and Europe. The ‘Be More’ tagline was to encourage consumers to appreciate that when automation takes care of routine tasks, we as humans will be free to spend more time on our passions and imagination.
We created a chatbot that helped people discover their dream jobs. The chatbot, named B-MO, got to know people’s interests to better support them in their job search.