Havas Programmatic Hub
Our role at Havas is to create the best media experience, capitalizing upon the most meaningful media, to build more meaningful brands. Our programmatic solution is enabled with cross-channel operations with an agnostic choice of DSP and ad tech platforms, prioritizing transparency, efficiency, and greater clients’ business outcomes across programmatic screens (connected TV, display, video, DOOH, native, audio). Data is at the heart of activation, to reach the right target at scale, but also as a source of insights for predictive planning and performance analysis.
Chief Executive Officer
Lead - Programmatic, Data & Converged
Head - Digital Services